This year alone, ASCD's community blog, Inservice, attracted more than 200,000 visitors who came to read practitioner viewpoints on everything from the myth of bell-to-bell instruction, submitted by ASCD author and a 2011 California teacher of the year Kadhir Rajagopal, to what's not working in school leadership, contributed by administrator-in-training and 2010 Outstanding Young Educator Award honoree Chris Canter. Inservice visitors also interacted with a new series of ASCD policy posts, many of which were written by our in-house experts; read education blog reviews in the EdBlog Watch series; and engaged with a variety of additional content relevant to today's educators.
Meanwhile, the Whole Child Blog, which seeks to spark community action on behalf of the whole child, provided its audience of more than 60,000 with themed and stand-alone blog posts written by the initiative's partners, practitioners, experts, and ASCD staff. Additionally, Managing Director of Whole Child Programs Molly McCloskey introduced her new "Best Questions" series that explores the complex challenges of school improvement.
ASCD also made positive changes on Twitter and Facebook in 2011. In addition to offering in-depth education content, policy updates, live event coverage, and general discussion, ASCD's main Twitter channel, @ASCD, introduced a "We're Reading" tweet series that shares the latest education news with the channel's more than 20,000 followers and the education community. ASCD's Facebook page continues to spark meaningful dialogue among its more than 10,000 fans by regularly engaging them with new, innovative content.